Brand Manager

Posted 8 months ago

Brand Manager – Real Estate

Location: Residency Road, Bangalore

Department: Marketing & Branding

Key Responsibilities:

• Develop and execute branding strategies for residential & plot projects.

• Drive marketing campaigns (digital, print, outdoor, PR, events) to enhance

visibility & lead generation.

• Manage project launches, exhibitions, and promotional activities.

• Oversee creative content – brochures, ads, hoardings, videos, and social media.

• Conduct market research, competitor analysis & customer insights to identify

opportunities.

• Collaborate with sales & marketing teams to ensure consistent brand

positioning.

• Manage brand budgets and optimize ROI.

• Build strong relationships with agencies, vendors, and media partners.

• Track campaign performance and present reports to management.

Qualifications & Skills:

• MBA/PGDM in Marketing/Branding.

• 3–6 years’ experience in brand management/marketing (Real Estate Preferred).

• Strong understanding of real estate market & customer behaviour.

• Expertise in digital marketing, social media & campaign execution.

• Excellent communication, leadership & analytical skills.

• Creative mindset with strong project management ability.

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